Analysis and Studies

Discover our carefully selected assortment of industry reports, market research, and thought leadership articles aimed at educating and motivating. If you are looking for the most recent trends, market predictions, or thorough analyses, our extensive collection provides a rich array of resources to aid your business choices and strategic initiatives. Engage with us to uncover practical insights that will keep you competitive in the ever-evolving business environment.

ai

AI Agents: Redefining the Scope of Automation

Explore this executive's guide to AI agents to uncover practical applications, the potential of AI agents to foster innovation, and how Appit can facilitate their implementation.

ad

The Executive's Handbook for Implementing Generative AI in Enterprises

Gain the knowledge necessary to steer your organization towards the future with "The CXO’s Guide to Enterprise Gen AI Adoption 2025," which provides strategies, best practices, and insights on how Appit can assist you.

g

Generative AI: The Next Frontier in Customer Support

Explore this executive's guide to AI agents to uncover practical applications, the potential of AI agents to foster innovation, and how Appit can facilitate their implementation.

market

The 2025 WhatsApp Marketing Insights Report

This eBook serves as an essential resource for Marketing, CX, and Growth leaders as they develop their strategies for marketing and growth initiatives in 2025.

9037f58e3e63ba6fe5b54372aaedb598

JioMart emerged as India's pioneering success story in WhatsApp commerce

Discover how JioMart developed India's inaugural WhatsApp Commerce chatbot, allowing users to buy products directly via WhatsApp.

4583aab1f3133a5f82feb139ccba3279

Business Leaders' Handbook on Conversational Commerce Solutions

Gain practical insights into conversational commerce that enable businesses to expand their customer base, improve satisfaction, and reduce expenses.